Is SimilarWeb - Website Traffic Sources and Ranking safe?

Clean risk

SimilarWeb - Website Traffic Sources and Ranking posts visited URLs and referrers to SimilarWeb when site rank is enabled.

When the opt-in site-rank feature is enabled, the extension observes main-frame navigation and posts the current URL, previous URL, referrer, redirect URLs, transition details, tab information, and a persistent pid to SimilarWeb's rank API. The options UI presents this as allowing access to information about visited sites so the extension can display site rank.

SimilarWebv5.5.7Firefox Add-ons
3Risk
Who publishes it

SimilarWeb - no other listings under this identity, 3 shared hostnames

What this publisher told the store about itself, and the other listings that told it the same thing.

Publisher
SimilarWeb

Shared hosts - 3 hostnames

Hostnames hardcoded in this extension that few other listings call. That can mean one operator behind both, and it can equally mean a small shared vendor, so it is context rather than a conclusion. Hosts that many listings call are left out: they are services, not connections.

pro.similarweb.com
Also called by 4 other listings, including SiteAnalyzer SEO Tools: Free Meta & SEO Checker, Similarweb Sales
rank.similarweb.com
Also called by 4 other listings, including Similarweb
naturalearthdata.com
Also called by 6 other listings, including Similarweb, StatsCrop - Site Ranking & Traffic Analysis

AI-generated. Findings may contain errors. Those marked Verified have been manually reviewed.

Publishers can request a review.

What it can do

Permissions this extension asks for, as declared in version 5.5.7. Asking for a permission is not a finding on its own - it is what the extension can do if it chooses to.

  • Read and change your data on every site you visit

    *://*/*

  • See the address and title of every tab you have open

    tabs

  • Watch every request your browser makes

    webRequest

  • See every page you navigate to, as you navigate to it

    webNavigation

  • Watch, block and rewrite every request your browser makes

    webRequestBlocking

  • Store data in your browser

    storage

Where it sends data

Destinations our analysis observed SimilarWeb - Website Traffic Sources and Ranking contacting. Sending data somewhere is not a finding on its own - an extension that syncs your settings has to talk to its own server - but it is where your data can go, and who else it goes to.

  • rank.similarweb.com

    SimilarWeb - Website Traffic Sources and Ranking sends data to rank.similarweb.com. One other extension we have analysed sends data here.

Updated 30 September 2026amo-10548