Is Apple Ads Benchmarks & KW Popularity safe?
Apple Ads Benchmarks & KW Popularity sends Apple Ads page and sidebar telemetry to Google Analytics.
When opened on Apple Ads pages, the extension creates or reuses a local client ID and posts page-load events to Google Analytics. It also sends sidebar-result events that can include the selected category, storefront, and ad placement when the benchmark sidebar is used.
Part of this rating comes from analysis signals we haven't published as detailed findings yet.
Who publishes itSplitmetrics Inc. - no other listings under this identity
Splitmetrics Inc. - no other listings under this identity
What this publisher told the store about itself, and the other listings that told it the same thing.
AI-generated. Findings may contain errors. Those marked Verified have been manually reviewed.
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What it can do
Permissions this extension asks for, as declared in version 2.0.2. Asking for a permission is not a finding on its own - it is what the extension can do if it chooses to.
Read and change your data on app-ads.apple.com
https://app-ads.apple.com/*/*
Store data in your browser
storage
Watch every request your browser makes
webRequest
Where it sends data
Destinations our analysis observed Apple Ads Benchmarks & KW Popularity contacting. Sending data somewhere is not a finding on its own - an extension that syncs your settings has to talk to its own server - but it is where your data can go, and who else it goes to.
- www.google-analytics.com/mp/collect
Apple Ads Benchmarks & KW Popularity sends data to www.google-analytics.com/mp/collect. 6 other extensions we have analysed send data here.